Tag: adwords

Articles, Blog

How Much Does Google AdWords Cost?

How Much Does Google AdWords Cost?

AdWords costs can vary greatly depending on your business model, industry, and goals. The average cost-per-click is between one and two dollars on the Search Network and just under one dollar on the Display Network but the most expensive keywords in AdWords cost around fifty dollars or more per click. These highly competitive keywords are […]

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Articles, Blog

Types of Google Ads (Google AdWords)

Types of Google Ads (Google AdWords)

Hello, in this video I’m going to show you the different types and kinds of ads you can run on Google and reach your audience all over the internet. Hello, I’m Uzair and thanks for joining in. In this video I’m going to show you the different types and kinds of ads you can run […]

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Articles, Blog

Essential International Growth Trends in Affiliate Marketing Today | AWasia 2017

Essential International Growth Trends in Affiliate Marketing Today | AWasia 2017

Hey everybody, how’s it going? All right, you guys are doing awesome. I know it’s late in the day, how many of you guys are affiliates in the crowd? Raise of hands please. Thank you. How many people are selling on an e-commerce store or would consider themselves some kind of a retailer? Awesome. How […]

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Articles

Pay Per Call: Inside my Most Profitable Campaign | AWasia 2017

Alright, how are you doing guys, what, you’re doing nothing? Come on make some noise! How are you doing? So just to let me understand my audience better, are there any pay-per-call publishers actually in the hall? Say yes if you are. Yeah, wow. I didn’t know I was that unique, but okay so my […]

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Articles, Blog

Create multiple ad groups and ads in the new AdWords experience

Create multiple ad groups and ads in the new AdWords experience

Let’s look at how the new AdWords experience makes it quick and easy, to create multiple ad groups and ads. Previously, it took several steps. Now in the new AdWords experience, we streamlined these steps so you can build a robust campaign, all from the same workflow. Create additional ad groups as you move through […]

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Articles, Blog

Google Adwords Launches Similar Audiences For Search + Smart Display

Google Adwords Launches Similar Audiences For Search + Smart Display

Hi, I’m Duncan and this is Digital Insights. Today I’ll be talking to you about AdWords new similar audiences for search, and their new smart display campaign type. This month Google have launched have launched similar audiences for search What that means is we can target on search people that are similar to people who […]

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Articles, Blog

Bing for B2B [QTT #5]

Bing for B2B [QTT #5]
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Articles, Blog

Alternatives To Google AdWords – OutBrain, Bing Ads, Remarketing, Facebook Advertising and more!

Alternatives To Google AdWords – OutBrain, Bing Ads, Remarketing, Facebook Advertising and more!

One of the biggest areas of wastage in online marketing is when people use paid search channels for the wrong purpose, and quite often that involves people using the Google AdWords Search Network to do things that it really isn’t designed to do, like build awareness of a brand. So what I’m going to do […]

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Articles, Blog

What’s the Google Network?

What’s the Google Network?

It’s Saturday morning on Main Street. And Henry the Handyman… and Maria’s Boutique are two of the busiest stores on the block. What’s their secret? Knowing just how to use the Google Network to reach the customers they’re looking for. The Google Network is the term for all the places AdWords ads can appear: Google […]

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Articles, Blog

Wayfair converts ready-to-buy customers with Google’s in-market audiences

Wayfair converts ready-to-buy customers with Google’s in-market audiences

[MUSIC PLAYING] BEN YOUNG: I think one of the things that’s driven our success with AdWords to date has been our voracious appetite for testing new initiatives, new technologies, and new strategies. Wayfair was started in 2002. According to Internet Retailer, Wayfair is the second largest retailer of homewares behind Williams-Sonoma and ahead of Crate […]

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