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Why Programmatic Benefits Hotel Marketers | Travel Thought Leaders

Why Programmatic Benefits Hotel Marketers | Travel Thought Leaders


Hotels with limited budget struggle to compete with others with billions of marketing dollars. If I were a hotel marketer I would use programmatic advertising – it’s more cost efficient as compared to a billboard or a newspaper ad. When you partner with Sojern, we have the travel intent data for you to be able to target in-market travelers who have decided to come to your destination and we can influence them with a banner advertisement of your hotel.

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